Journalists can be your conduit to positive online, print, and broadcast media coverage about your expertise and business. However, knowing the best way to deal with members of the profession is key to getting the best results. Here’s how to improve how you work with journalists. They’re under pressure to perform understanding how deadlines work […]
Author: Margaret Paton
How to go for gold with your grant writing application
When you absolutely have to get your grant application RIGHT! Writing grant applications doesn’t need to be drudgery. In fact, they’re among my favourite writing and editing projects. Grant writing tips As someone who’s successfully helped clients across the world secure small local government grants right up to multi-million-dollar European Commission grants, I’ve found these […]
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Immigrants taking our jobs? Stop to think how the gig economy shakes this up
Immigration is again a federal election issue, but those who claim outsiders are taking Aussie jobs are missing the point. You don’t need to live in Australia to take a job from an Australian worker. And an Australian living in Australia could work just about anywhere in the world … online. Welcome to globalisation from […]
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How I became an illegal alien in the country where I was born – Australia
Federal politicians are falling like snapped poppies in Parliament as the dual citizenship crisis continues. But here’s a curly one. Some of those dual citizenship holders might only have the right to one passport and it’s not Australian. Come again? I speak from experience. The Australian Citizenship Act (1948) forbade Australian-born Aussies from taking up […]
Quirky things about the Australian construction industry
The construction sector gets a bad wrap when it comes to innovation – it’s usually in the bottom three innovative industries in Australia. But some of its players are embracing new tech and trailblazing in other ways. Here my snippets of what’s worth sharing from my deep-dive writing on construction projects across Australia since May […]
Why your business needs an in-house editorial coach to boost productivity
Imagine at your business there is a place you can go for one-on-one coaching to boost your writing skills. A gentle editor at-the-ready to help you find what you want to say and who’s your target audience. You’ll work through the text together to create content that better connects your business with your customers. No […]
How often should I send out media releases?
How often should I send out media releases? A client asked me this question recently. I said it depends … You have to drill down to why you’re keen to get news out, what is the news (is it really news – will it pass the ‘who cares?’ test?), who’s your target audience for starters. What’s […]
Mini-masterclass on getting the most out of Upwork as a writer
Overview – At the end of this masterclass you will know: If Upwork (upwork.com) is for you How to get Upworking today How to be an informed and strategic Upworker Let’s go: What’s Upwork? www.upwork.com What Upwork says: Find freelancers and freelance jobs on Upwork – the world’s largest online workplace where savvy businesses and […]
Join our Central West Freelance Writers’ Group!
Freelance writers in the Central West are welcome to join a new free group that plans to meet monthly for a cuppa to swap ideas, tips, chat about work and get to know peers. The idea of Blayney writer Margaret Paton and Millthorpe writer Denise Mills, (pictured above from left) the Central West Freelance Writers’ […]